The plan: Hire a skywriting plane to write "You've Lost The Game" above the skies of Sydney, Australia.
What is Skywriting? Good question. I'm pretty sure you've seen a skywritten message before - usually as advertising or during a festival or public holiday: a plane writing something in the sky with white smoke. The messages don't stay long, but a huge number of people see them. There's a wiki article (of course): http://en.wikipedia.org/wiki/Skywriting.
What is the Game? Another excellent question. The Game is an internet meme of uncertain origins. Unlike most internet memes, though, it's actually really clever. Basically, it's a game with two rules:
1. You are playing The Game.
2. Whenever you think about The Game, you lose.
(The third rule is 'Loss must be announced', but obviously that'll be a little unimportant given the scale of this project.)
The objective of the Game is to forget about the Game.
My objective is to make the entire city of Sydney lose the game.
For much, much more information about the Game, visit the excellent 'official' site at http://www.losethegame.com/.
Why does Sydney get the honour? Two reasons. One, I live in Australia, so I can coordinate things much easier from here. Two, one of the first and easiest Google results I got for 'skywriting' was the website of Skywriting Australia, whose services we shall hopefully be using. They are located here: http://www.skywriting.com.au/web/Home.html.
This is awesome! How can I help? You really can help. In fact, your help will be absolutely invaluable. Skywriting is an expensive business. According to the pricing on the skywriting website, the price for this little prank will be $4,700 AUD. Sadly, I don't have this kind of money. However, I'm sure the Internet at large will be able to gather 4k in short order - just think how much money is spent every day on eBay. So, the main thing you can do is DONATE through PayPal in the box at the top of the page. Any amount will do - the more the better of course. I promise all the money raised from here will go straight towards the project.
How else can you help? Tell your friends. Spread the word. Digg this page (button down the bottom). Post the address of this site anywhere and everywhere you can. And if you want to organise your own skywriting project in another city, feel free to - I'd love to hear about how it's going. Write me an email at ...@gmail.com (click the ... to reveal the email. It protects me from spam.)
How do you the cool dashed underline and mouseover effect on your links? A bit of CSS:
a{(A lot of people I know wanted to know so I thought 'why not?')
text-decoration: none; /* disables the standard underline */
font-weight: bold;
color: #990000;
border-bottom-width: 1px;
border-bottom-style: dashed;
}
a:hover{
color: #cc3333;
}
This crazy idea is the brainchild of Raphael Kabo. He does other cool stuff, too. Check his site out: http://arkabo.com/